As we deal with the seemingly perpetual lockdown, our lives have become increasingly stressful. Notice I did not say “more” stressful. We can all agree that working life is stressful. What COVID-19 has done is remove some stresses and introduce others.
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Over the years the term “blue collar” has been widely applied to those working in the trade industries. Traditionally, a “blue collar” worker was someone who learned a skill – often by attending a trade school or by apprenticing – rather than going to college. While this definition still applies, the changing world of the tech economy has added new layers and new opportunities.
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The power of social media in our modern age is undeniable. It has grown far beyond being just a means of personal communication and companies are now using it as an extremely effective branding tool. But in order to accomplish this properly there are certain nuances and rules that demand attention.
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As the Digital Media Manager here at Goodwill, one of my responsibilities is to teach the students in our training programs how to use LinkedIn and other social media channels to help them search for and obtain employment. We want our students to have access to every opportunity by educating them on how technology and social media can be vital tools to entering or reentering the workforce.
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Now that the 21st century is an old hat to us all we take for granted how dependent we are on the computer. This is especially true in the work place.
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Social media is a great tool to use no matter where you fall on the spectrum of networking skills. If you're looking to grow your network and build business contacts, LinkedIn is the place to be.
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